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Is Content still The King ??

by Iman on Jul.07, 2009, under Blogging Tips, Website Promotion

I often see many forums and blogs that argue about the importance of blog content. Many of them said that the content is the key. They argue that no good content is  just like no life in that blog.  However, many also holds the other with many arguments.

Here my own opinion. When the era of  business blog started, many people pay attention to be exist. Each blog compete for be the best on search engines (read it Google ). Be the best on the front page search engine is a power. Power to continue their existence that cause of many blogs started looking for ways to be able to appear on the search engine’s front page. Finally the formula has been discovered.The powerful formula is called SEO(Search Engine Optimization). Of course you know the power of SEO, right?

SEO is like display your products on a  shop on the main road. For the stores that do not have enough doing SEO, their store will be located in the back of the building(consider the stores far far away from the main road). You can guess it right? Of course the store that located on the main road will earn much more than store that far far away from the main road. That is the power of SEO.

However, many people forget to think about the content and just strengthen SEO. Of course it is a stupid idea. Indeed, for a while this will give a positive effect , but not in the long term. Try to think about this. Although you can find a shop that is in the main road but the content of the store is bad,has bad service,would you  be back? Only a dummy who will return.

Contents can also convince your visitors. When visitors come and they think  you have a good blog and they find what they need, then the visitors will certainly come back, again and again, over and over. In the long term, they will spend more time on your blog and maybe they will be interested with your ads,  register your RSS feeds or perhaps they will buy your goods!

What conclusions you can take? Then i have write down the conclusion :

1. Create blog content with content that best that you can make. The better your content the more visitors will find your blog. Also note that your blog must be unique, well written and interesting.
2. Seek best niche and start writing now. Make your blog as unique as possible. that can make a theme with a paid web content so that you will attract more visitors.
3. If you create a blog for business (or i used to call it with blog marketing ) then create the content by providing the facts that attract potential customers. Make them loyal to you and give them the best you can give.
4. Learn seo. The best thing you can do, of course, to make best content and stand proudly in front page of search engine. SEO already a need today. So learn it. i rather say it :  content is the king, then make seo as a queen. 
Have something to share? Have another opinion? Write down your comment then :D
Enjoy
Iman Hartani
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